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Mike Farrell

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Mike has an incredible track record of building companies and growing pipeline and ultimately revenue. Mike has extensive experience selling into B2B and public sector markets, building sales development organizations as well as developing channel partnerships. Mike has 30+ years of sales, marketing and business leadership experience. He led the growth of By Appointment Only (BAO) for 15 years as Chief Operating Officer. His style of positive leadership helped BAO establish the pay-for-performance appointment setting category, helping to scale technology and SaaS businesses across North America. Prior to BAO, Mike was SVP of Sales at PC Connection (NASDAQ: CNXN), where he led the transformation to a B2B sales model, doubling revenue to $1.4B in his tenure. At CompuCom Systems (now a wholly owned subsidiary of Office Depot) Mike was VP of Sales of Public Sector after its acquisition of CIC System where he was VP of Sales, Marketing & Professional Services for the national IT solutions provider. Earlier in his career he held numerous sales leadership positions at CIC and Copley Systems where he was the integration specialist folding in the acquisitions of two firms to create the national footprint.He holds a BS in Business Administration from Merrimack College. He is a member of AA-ISP, past President of the Hopkinton HS Athletic Booster Association, and is on the Board of Bright Spirits Children’s Foundation. He and his wife of 30+ years, Kathleen, live in Massachusetts and have four adult children.

Blog Post by Mike Farrell

Mike Farrell1 min read

5 Networking Tips for Using LinkedIn on Mobile

Events, conferences, and tradeshows are back, which leads to a good reminder of how to ...
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Mike Farrell3 min read

4 Tips on Hiring a B2B Appointment Setting Vendor, Make Sure They...

When it comes down to it, ultimately the one thing you want from your B2B appointment ...
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Mike Farrell< 1 min read

Demand Gen Experts Should Ask, 'How's Your Steak?'

We were dining at my favorite local restaurant for my oversized salad (mandated by my ...
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Mike Farrell< 1 min read

Mike Farrell joins the Training Unleashed Podcast with Evan Hackel

If your company needs a new kind of functionality, should you build it or outsource it? ...
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Mike Farrell< 1 min read

Holiday Cheer Around the Green Leads Universe

This week we hosted our virtual holiday lunch. It was great to get together as a team to ...
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Mike Farrell< 1 min read

How To Use Intent Data To Find In-Market Leads, Podcast featuring Green Leads CEO Mike Farrell

Your prospects may be looking for a solution to a problem that your company can solve. ...
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Mike Farrell< 1 min read

Green Leads Named Among Best New Hampshire Advertising Companies and Startups for 2021

The Green Leads team is thrilled to announce our selection as one of New Hampshire's Best ...
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Mike Farrell< 1 min read

The SharkPrenuer Podcast Featuring Green Leads CEO Mike Farrell

Green Leads CEO Mike Farrell was recently a guest on Kevin Harrington’s (from SharkTank) ...
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Mike Farrell< 1 min read

The Buyer’s Journey & Lead Generation with Green Leads CEO Mike Farrell

In this episode of the Let's Talk Sales podcast with Elizabeth Frederick we talk about: ...
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Mike Farrell< 1 min read

Green Leads CEO, Mike Farell joins Donald Kelly on the Sales Evangelist Podcast

To own or not to own, that is the question. In this episode of The Sales Evangelist, ...
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