MarketingSherpa Marketing Summit: Top 20 Posts from Day 1

Posted by Mike Damphousse

B2B appointment settingTJMcCue: RT @MarketingSherpa The 5 levers for improving lead-gen performance: http://bit.ly/10TUGy #sherpab2b09

 

B2B appointment settingamberjwallace: RT @juliepower: Best viral marketing campaigns by b2b and b2c from Sherpa http://snipurl.com/s2h9i

 

b2b sales leadsajdun: Great stat from Sirius Decisions via #sherpab2b09 80% of leads DQ by sales go on to buy in 24 mos

 

B2B appointment settingMktgExperiments: @brianjcarroll: study shows 28% of early-stage leads take 100+ days to become sales-ready. #sherpab2b09

 

b2b sales leadsmvolpe: Brian Carroll just quoted me when I quote @dmscott the originator: "Think like a publisher, not a marketer" #sherpab2b09

 

B2B appointment settingandrewspoeth: RT @damphoux: answer these questions on landing pages: where are you at? what can I do here? why should I do it? #sherpab2b09

 

B2B appointment settingmvolpe: Quick Landing Page Tips from #sherpab2b09 http://hub.tm/?QYdmH 

 

b2b sales leadsalanorourke: Clarity trumps persuasion! Landing page conversion #sherpab2b09

 

b2b sales leadsardath421: sell the download (content) NOT the company on your landing page (Flint) #sherpab2b09

 

B2B appointment settingjepc: Genoo chose not to blog, but to create microsite http://www.b2bonlinemarketingpros.com/ & promote it in their own LinkedIn Group #sherpab2b09 

B2B appointment settingMarketingSherpa: Albee: Creating a LinkedIn group gives you a great list: Genoo's enewsletters to LinkedIn Group members avg. 19%-44% CTR. #sherpab2b09 


B2B appointment settingmvolpe: I disagree!!! www.facebook.com/hubspot has 6,000+ fans & FB is a top 10 source of leads for HubSpot #sherpab2b09 


b2b sales leadsInboundMarketer: Almost everyone at MarketingSherpa has a corporate Twitter account, though less than half of those people read Twitter daily #sherpab2b09


B2B appointment settingInboundMarketer: Less than half of those at MarketingSherpa have company Facebook pages, & less than 10 update those pages daily #sherpab2b09 

 And for the lighthearted chuckle...

b2b sales leadsdamphoux: @repcor most interesting part of the conference is listening to the ambient conversations next to the camera during breaks ;) #sherpab2b09


b2b sales leadsrepcor: Going to turn off the lifestream for a few. Back on in 15. #sherpab2b09 http://bit.ly/sherpa09