#mpb2b - MarketingProfs Highlight Tweets From The Day

Posted by Mike Damphousse

Today's MarketingProfs b2b Forum was great. Picked up lots of tidbits. Good news is that much of it is documented on twitter under hashtag #mpb2b. I thought I would collect a few during the day that stood out. More tomorrow.

b2b sales leads
GinnyBartosek: Sales doesn't view quality of leads the same way as Mktg. At least we're not alone. 90% of the people at #mpb2b raised their hands.

B2B appointment setting

agravel: Attending session about demand generation: quantity vs quality #mpb2b


b2b sales leads

BDSolutions: Learn how Twitter will change the way we live - @stephenbjohnson's Time cover story http://cli.gs/Tweet.TimeStory #mpb2b

B2B appointment setting

MitziThomas: I’m wondering how many people in the room listening to Steven Johnson are actively using Twitter, either personally or for marketing. #mpb2b


b2b sales leads

nuvs: loves @stevenbjohnson's phrase "search cocktail"--aggregate of search data from multiple places (mainly Twitter) #mpb2b


B2B appointment setting

swoodruff: Interesting parallel, about soc nets being like the ~17-1800's coffeehouses, where ideas were exchanged among "amateurs" #mpb2b


b2b sales leads

jaybaer: I'm wondering if number of tweets should be factored into speaker evaluations at conferences? Hmm. #mpb2b

B2B appointment setting

ESLundquist: #mpb2b Sandy Carter at #IBM says #google is now rating blogs higher than web sites


b2b sales leads

damphoux: Kern - go back and read David Ogilvy http://bit.ly/oCXdf (expand) #mpb2b


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anetah: OMG, Matt Grant just told participants of "Robust Online Content" #mpb2b to shut their laptops. I am rebelling &intend to keep on Twitting

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LisaMLoeffler: Via #MPb2b: 1.Monitor profit generation. 2. Marketing is about relationships 3. Learn web 2.0 tools. (via sandy_carter)


b2b sales leads

jaybaer: IBM says that personal & professional worlds are converging. They created internal guidelines, but anyone at IBM can blog or tweet. #mpb2b


b2b sales leads

InboundMarketer: 30% of room using batch & blast email marketing to do nurturing in Kern Demand Generation session #mpb2b - suggest moving to mktg automation

b2b sales leads

MiriamKutcher: #mpb2b Laura Patterson Marketing Metrics discussion - Make friends with folks in Finance and Sales as they have data!


B2B appointment setting

bluefishagency: "Don't overlook Sales as a valuable content contributor to your blog or community" makes them happy too. JDelToro Network Solutions #mpb2b


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BDSolutions: Forrester rpt on B2B digital mktg in down economy as referenced @ #mpb2b: www.forrester.com/marketingb2bforum (courtesy @lauraramos)


b2b sales leads

greenleads: RT @allenweiss: Website URLs Are so 2005 : MarketingProfs http://bit.ly/x93H1 (expand) #mpb2b


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anetah: SM tip for B2B marketers: all your slide-based presentation should be on slideshare.com &as of last week you can also add voiceover. #mpb2b

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MichaelGrover: Give as many people as possible as many ways as possible to consume your content. #mpb2b

b2b sales leads

gibt: #mpb2b - hot dog carts out in the wild attract more visitors than clubs behind velvet ropes-do you want cool? require a login,else stay openLast, but my favorite (yes, from me, but it was Karin that said it):

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damphoux: Karin McEwen, Mathworks: What is the most effective lead gen program? the "contact sales" button on a website #mpb2b

Fun:

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MarketingProfs: Check out episode #13 of BostonTweetUp TV... with special guest.. well, me! http://bit.ly/CZ6cc (expand) (via @bostontweetup) #mpb2b


B2B appointment settingb2b sales leads

LewisG: @swoodruff Sounds kinky. #mpb2b


b2b sales leads

nathanwburke: It's almost free drink and tapas time here at #mpb2b Excellent. Can't wait.