If you're not here at the Sales & Marketing 2.0 Conference, you can follow it on the twitter stream #sm20.
The keynote speaker is Peter J. Stewart, Senior Vice President, Collaboration Technology Services of PGi, opened up with his overall theme of "Meetings". So I was inspired to share some tips focused on sales appointments.
"Meetings are Everywhere," he said, "All that work we do in B2B goes into getting a meeting."
There are several types of meetings:
- Trust is built
- Relationships are formed
- Deals are closed
- ideas take shape
- Products are created
- People are inspired
Couple tips for Sales and Marketing in a 2.0 world--as it pertains to meetings:
- Selling doesn't start until Sales is meeting with a Prospect
- The goal of meeting #1 is to set meeting #2
- Don't be afraid to make your first meeting virtual
He closed with, "The best meetings are the meetings that are fun."
What anecdotes can you share about meetings?