Smashmouth B2B Blog: Sales & Marketing Demand Gen

Lead Gen Tips: Use Google to Search LinkedIn

  

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Since I was spouting all about LinkedIn at Chris Brogan's New Marketing Experience last month, he has recently been on a LinkedIn crusade to find all the tips and tricks burried inside.  Although I love taking a little credit, his recent articles have been full of LinkedIn Goodness.

Use LinkedIn Effectively
Your Network News
Keep LinkedIn Clean

With all the momentum, I thought I would share another LinkedIn tip, use Google to search the public profiles.  If contacts aren't in your network, they will still show up!

Google using the site:linkedin.com parameter.  For instance, looking for Mike Damphousse,

google: mike damphousse site:linkedin.com

Not only will it find my profile, but it will find answers I have provided and comments in groups. 

Let's try another one.  Looking for companies in the field of Demand Gen that work with Appointment Setting? 

google: demand generation appointment setting company site:linkedin.com

Trying to find a lead at a company that has a specific title, try something similar to this example where I'm trying to find someone at the director or VP level responsible for network security at company.

google: "network security" (dir OR vp OR vice) companyname site:linkedin.com

You think you can find some quality leads through LinkedIn now?