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linkedin app for networking
Mike FarrellFeb 25, 2022 10:30:00 AM1 min read

5 Networking Tips for Using LinkedIn on Mobile

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Events, conferences, and tradeshows are back, which leads to a good reminder of how to network at these events. While walking around a networking event the other night I noticed everyone's nametag was just a name (no company). Once around the room I realized this was a great way to use LinkedIn on my iPhone. (iTunes/Google App Store: LinkedIn). It is a networking secret weapon. Here's how I used it:

  • Research: As I was mingling, I'd plug in the person's name in the LinkedIn search and find out a little about them. Perfect if you are connected to them somehow, "Hi, I'm Mike from Green Leads, I think you know my friend Jonathan."
  • Save a Tree: If I hit it off with someone and we were about to swap business cards, I'd say "hold on, you're on LinkedIn, right?" (and of course I already knew that). "I'll send you an invite right now." Forget about the business cards and save some trees.
  • Topics: Instant backgrounders popped up. Their work history. Even links to their blogs and favorite books. Incredible for conversation topics.
  • Faces (my favorite): I had a partial pre-registration list and there were five people I labeled as "must meet them." I plugged in their name, looked up their profile, and four of them had photos. I scanned the crowd and went over and said hello.
  • History: When the event was over and I got home, I reviewed the search page on the iPhone and there were all the people I had plugged in. Like a history of my networking.

So if you see me coming and my iPhone is in my hand, watch out, I'm going to introduce myself.

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Mike Farrell

Mike has an incredible track record of building companies and growing pipeline and ultimately revenue. Mike has extensive experience selling into B2B and public sector markets, building sales development organizations as well as developing channel partnerships. Mike has 30+ years of sales, marketing and business leadership experience. He led the growth of By Appointment Only (BAO) for 15 years as Chief Operating Officer. His style of positive leadership helped BAO establish the pay-for-performance appointment setting category, helping to scale technology and SaaS businesses across North America. Prior to BAO, Mike was SVP of Sales at PC Connection (NASDAQ: CNXN), where he led the transformation to a B2B sales model, doubling revenue to $1.4B in his tenure. At CompuCom Systems (now a wholly owned subsidiary of Office Depot) Mike was VP of Sales of Public Sector after its acquisition of CIC System where he was VP of Sales, Marketing & Professional Services for the national IT solutions provider. Earlier in his career he held numerous sales leadership positions at CIC and Copley Systems where he was the integration specialist folding in the acquisitions of two firms to create the national footprint.He holds a BS in Business Administration from Merrimack College. He is a member of AA-ISP, past President of the Hopkinton HS Athletic Booster Association, and is on the Board of Bright Spirits Children’s Foundation. He and his wife of 30+ years, Kathleen, live in Massachusetts and have four adult children.

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