Green Leads' Founder, CEO and CMO, Mike Damphousse, writes frequently about b2b marketing, demand generation, appointment setting, lead gen, and marketing in general.
I just listened to Mungo Jerry's "In The Summertime," and it made me smile, tap my feet, rock my head, especially with the banjo player huffing and puffing into the jug. Love it!
...then BOOM! The song is over and I remembered all the times I heard inside sales reps complain that "It's summer, nobody's working."
Folks, that's one of the biggest myths in lead gen. In fact, it's so twisted that some hidden benefits of summer are shrowded. Let's take a look.
Yes, most people take vacation time in the summer. I do to. That said, how many vacations can one take? They can't be gone all summer. In fact, some very important things happen because of vacations:
"We love everybody, but we do as we pleaseWhen the weather's fine We go fishing or go swimming in the sea We're always happy"
Enjoy the video, and take Mungo Jerry's tip to heart: "Go out and see what you can find"!
Have you seen the latest viral craze on YouTube -- the Harlem Shake? It's been around a while, but there is a new resurgence of interest in it. Our Green Leads London office decided to fire up the video yesterday and make a contribution to the Harlem Shake movement.
Have you created a video that contributes to your demand gen, social media and branding programs? Do one today!
ps. Can you say "Elaine from Seinfeld"?
During the opening of the Sales & Marketing 2.0 Conference this week, Gerhard "G-Ice" Gschwandtner promised that he would perform a RAP to close the event Tuesday night. He did just that with comic Jeff Applebaum during the Sales & Marketing 2.0 Awards Ceremony, of which Green Leads was a finalist in two categories--Sales & Marketing Alignment and Social Media.
The ultimate reward for those diehards that lasted till the end of the day was watching G-Ice bringing down the house!
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